Whitens Deeper* & Restores Enamel Go Beyond surface whitening, to a radiant smile that shines from the inside and out. Tooth discoloration is caused by two types of stains - surface stains, and deep stains. Unlike most whitening toothpastes, which only whiten on the surface, this daily-use deep whitening formula is expertly designed to provide double the whitening action: On the Surface: gently polishes away surface stains, without scratching the enamel
Below the surface: safely whitens below the enamel to help remove deep stains where they start.
Specially Formulated with Proven Ingredients: *Active Dental Peroxide: the same enamel-safe whitening ingredient that dentists use.
Fluoride: to actively restore and strengthen enamel
Whitens on and below the surface
Whitens deeper (with ADP)
Formulated for superior whitening
Unlike most whitening pastes, expertly designed to provide double the whitening action
Visible whitening in 8 weeks
Significantly better whitening than the leading paste (at 8 weeks with rinse)
First toothpaste with the same enamel-safe ingredient dentists use
Ingredients: Active Ingredients: Sodium Monofluorophosphate (Anticavity)
Inactive Ingredients: Glycerin, Hydrated Silica, Urea Peroxide, Aluminum Hydroxide, Modified Food Starch, Silica, Sodium Citrate, Propylene Glycol, Flavor, Cocamidopropyl Betaine, Papain, Sodium Lauryl Sulfate, Acrylic Copolymer, Sodium Saccharin, Calcium Disodium EDTA
Directions: Brush teeth thoroughly after each meal, or at least twice a day, or as directed by a dentist or physician. Children 2 years to under 6: use a pea sized amount, and instruct in good brushing and rinsing habits (to minimize swallowing). children under two years: ask a dentist or physician.
Warnings: Keep out of the reach of children under 6 years. Supervise young children, until capable of using without supervision. If more than the amount used for brushing is swallowed, seek professional assistance or contact a Poison Control Center immediately.